| |
The Safari Index Annual Reviews are high quality glossy magazine format
publications showcasing selected South African, Southern African and East
African safari destinations that have been assessed and rated on the Sun & Sun
Ray rating system.
"The Safari Index - South Africa 2011 " publication will be a 224 page high quality soft-cover glossy showcasing South African lodges that have been methodically reviewed and rated by African Array consultants. Premier and undiscovered safari lodges and camps are displayed over one to two page spreads with over one hundred South African lodges and numerous reserves and parks having been assessed. The reviews consist of an informative description of the safari experience a guest is likely to have at each particular lodge or camp. There is a rating summary for each lodge and reserve which assesses aspects from lodging, service and facilities to wildlife specific ratings such as birding, big five and photography potential. In addition there are detailed reserve and national park overviews. The uniform layout, simplistic rating summaries and information tables make the Safari Index the perfect reference guide. It essentially allows the reader to be able to compare properties with ease and find his or her ideal safari destination based on their particular preferences and tastes.
To view a teaser of the inaugural edition of The Safari Index – South Africa - 2011, please click on the image.
The Print Run
The Safari Index will have an initial print run of 5000. It will be printed on a new form of high quality environmentally friendly paper in line with our ethos on ecological responsibility. The pricing structure is targeted in the mid-price market between periodic magazines or annuals and current safari themed coffee table books
Advertising
There are a limited number of advertising opportunities available to advertise products and services related to the safari and tourism industry. The readership is expected to generally be of an affluent nature and copies of the publication will be found in the rooms of lodges already in the publication, retail outlets (such as CNA and Exclusive Books) and at prominent transport hubs. For advertising enquiries, please follow the link to the publication .
Cost of Inclusion
Inclusion into the South Africa 2011 edition has closed. From 2011, reviews will be carried out for the Southern Africa - 2012 publication. The current all inclusive cost for a two page spread following a two night site review assessing the overall safari experience on offer is R6499.
Upcoming Editions
> The Safari Index - South Africa – 2011
> The Safari Index – Southern Africa – 2012
> The Safari Index – East Africa - 2013
|
|